Brand perception begins with design.
Healthcare design should be clear, simple, and crafted for human beings. This means simpler pathways to high-value transactions content. It means creating a platform for storytelling and connection. It means leveraging consumer-focused, researched UX strategies.
MedTouch has a passion for UX thinking, and a deep history of exploration around what works for health system consumers and providers. Research-driven design decisions, supported by behavioral science and known and trusted UX resources comprise the core of our work. Every client we design for benefits from our expertise gained through many client and independent studies, as well as cumulative knowledge managing over 250 healthcare websites.
But, it’s not just about the research. It’s about the intangibles, like emotion and visual harmony. Our designers strive to make healthcare beautiful, evocative, and innovative. Our focus on healthcare doesn’t limit us—it drives us to bring the latest and greatest design and UX trends to our clients.
Contact James Gardner, our head of Market + Business Development, to talk about ways to improve your digital user experience. Call 617.520.5290 or email us today.
- Contemporary, research-based design
- Brand activation
- Usability research
- Market and audience research
- User experience audits
- Personas and consumer profiling
- UX journey mapping
- Information architecture
- Content strategy
- Campaign landing pages and microsites
- Accessibility audits
- Static and animated display ads
- Social media ads
- Promotional and informational video
Consistent award winning designs
Leader in health system integration strategies
Over 1,000 users tested last year.
Latest ArticlesView All
Across our client traffic, only 20 percent of visits ever view the homepage. Repeat, only 20 percent will even see your homepage, EVER. With...
Original post: October 09, 2017 On Jan. 30, iconic leaders of Amazon, Berkshire Hathaway and JPMorgan announced that they intend to create an...