MedTouch Client Core Physicians Receives Third Award for New Website

MedTouch Client Website For Core Physicians of New Hampshire Recognized with Web Health Award

MedTouch is honored to announce that Core Physicians, an affiliate of Exeter Hospital, received a merit award in the 2010 Web Health Awards Competition for its recently redesigned website.

Core Physicians’ site, which helps patients easily navigate information about its physicians, locations and services, was redesigned earlier this year by MedTouch. The award from The Web Health Awards is the third recognition the redesigned site has garnered. Earlier this year, the Interactive Media Council awarded a Best in Class Award to Core Physicians and the Web Marketing Association awarded an Outstanding Achievement in Web Development award.

The Web Health Awards recognize high-quality electronic health information and are organized by the Health Information Resource Center, a national clearinghouse for professionals who work in consumer health fields. Websites were judged by a panel of online health information experts from across the country who considered content, format, success in reaching the targeted health audience and overall quality.

“It is nice to continue to receive recognition for this website,” said Jeff Stott, eHealth Services Specialist for Core Physicians. “The website has been very well received by patients and has allowed us to better communicate our brand and highlight the services we offer to help improve the health of the community.”

Websites were judged on their overall site structure, user friendliness, interactivity, ability to elicit calls to action for the users. They were also evaluated for content, design, creativity and user experience. In addition, they were judged on their web 2.0 functionality related to sharing and social networking.

The Core Physicians website provides patients with the ability to request an appointment, find information about services, search and read relevant news about certain health topics and find answers to specific health questions. It also includes online forms that allow patients to request appointments, prescription refills, referrals and more. These forms offer patients a convenient and secure way to handle their healthcare needs from their home computer at any time, day or night.

An interactive location map component, allows users to find a Core Physicians location in their area. An online directory includes over 20 specialty services and many more related services offered by affiliates of Core Physicians. For those interested in learning more about a particular member of Core Physicians, the site includes profiles of over 100 member physicians.

“We congratulate Core Physicians on this award which recognizes the quality of their vision which we were able to implement,” said Jonathan Liu, Managing Partner at MedTouch. “The website puts both physician and health information at a patient’s fingertips and has increased Core Physicians’ ability to assist their community in making good healthcare decisions. In particular, the flash map helps patients to understand the wide variety of locations and services offered by Core in an interactive and intuitive way.”

About Core Physicians:
Core Physicians is a community based, multi-specialty group practice affiliated with Exeter Hospital. Core Physicians fundamental mission is to improve the health of individuals and families in the communities it serves. As a major provider of primary care services in the region, Core Physicians continues to develop diagnostic and surgical services to meet the increasing healthcare needs of a rapidly expanding population. In addition, specialty case services continue to be added to compliment Core’s community-based, patient-focused care. For more information about Core Physicians, visit www.corephysicians.org.


About MedTouch
MedTouch helps healthcare organizations succeed online. By combining interactive marketing strategy with creative and technical excellence, MedTouch ensures its clients achieve specific and measurable results. Those clients include dozens of nationally-ranked academic medical centers, community hospitals, rehabilitation facilities, health plans, and healthcare-related not-for-profits in more than twenty states. From consumer-focused websites to patient-centric social media channels, online physician recruitment programs to results-driven search marketing, MedTouch makes healthcare interactive. For more information about MedTouch, visit www.medtouch.com.

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