OurTeam
Our Team

More about the talented team that makes up MedTouch.

Inc. 5000
Partner With Us

A brief history and overview of the company.

Resources
Resources

Find useful whitepapers and articles.


Discover Events
Upcoming Events

View our upcoming webinars and see where the MedTouch team is headed next.

Analytics
Personalization

Increase engagement with patients and members.

Sitecore CMS
Sitecore

Platinum Implementation Partner. Healthcare leader.

UC Irvine Health
Edward-Elmhurst Health

Cohesive, interactive integrated digital strategy.

Alameda Alliance for Health
Recent Launches

View our work with the best brands in healthcare.

Cambridge, MA
Boston, MA

450 Artisan Way
Suite 310
Somerville, MA 02145
617-621-8670 
Maps + Directions

Louisvillesm
Louisville, KY

1205 East Washington Street
Suite 111
Louisville, KY 40206
502-373-1293
Maps + Directions

Cedar Rapids, IA
Cedar Rapids, IA

1847 1st Avenue SE
Suite 200
Cedar Rapids, IA 52402
319-512-7475
Maps + Directions

Seattle, WA
Seattle, WA

600 1st Avenue
Suite 628
Seattle, WA 98104
253-238-9447
Maps + Directions

Content Services

Content Marketing

Content Strategy for Healthcare

At MedTouch, we understand the complex nature of large hospitals, health plans, and integrated delivery networks. We bring structure to a difficult process, helping our clients make better decisions about their content, navigate internal politics, and serve the true needs of your audience.

We begin with a thorough content audit of your existing site. We evaluate current usage, create user personas, assess the efficacy of your content, and complete user research. We find the best opportunities to optimize your content and write, edit, and manage dozens to hundreds of new pages of content for you.  

After, we work with internal teams to train them on best practices and lead governance plans to ensure your content stays current and effective.

Our focus on providing content strategy and content services throughout our engagements has helped clients launch initiatives on-time, improve site performance, build trust, and drive calls-to-action.

Content Services

  • Content Strategy 
  • Content Audits
  • Content Development + Planning
  • Content Writing
  • Content Editorial
  • Content Optimization
  • Content Modeling
  • Standards + Best Practices for Web
  • Brand + Tone workshops
  • Stakeholder Engagement Strategies
  • Governance Plans + Training
  • Taxonomy + Metadata Strategies
Content Marketing Services

Expertise Every Healthcare Marketer Needs. Experience the Difference.

MedTouch is proud to be the online strategy and technology partner for the best brands in healthcare. Clients select us because our depth of experience brings clear vision to complex projects. With over a decade of working with integrated delivery networks, hospitals, and health plans, MedTouch will help you discover potential and deliver results.

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Case Studies

View All Case Studies
Test

Newton-Wellesley Hospital: Intranet

A comprehensive medical center creates a reliable and useful Intranet.

Test

Alameda Alliance for Health

A regional health plan focused on delivering a vastly improved user experience, complete with new member portal.

Test

Edward-Elmhurst Health

A cohesive, interactive game-based site that engaged patients with consistent messaging across web, social and mobile platforms.

Test

Baystate Health

A multi-year, comprehensive digital action plan launched with the new Baystate site built on Sitecore with Personalization.

Test

Banner Health

A large health system partnered with MedTouch to move away from numerous sites to a single, unified experience using Sitecore.

Test

Edward-Elmhurst Health Open Scheduling

The integration of Epic MyChart’s open scheduling, which allows patients to schedule appointments in real-time.

Connect
With Us

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