Content Marketing for Hospitals and Health Plans
Our Content Marketing Services are structured to improve visibility for your brand through our strategic approach. We look for opportunities to tell meaningful stories, ensuring our clients drive measurable value.
MedTouch Content Marketing helps hospitals and health plans generate authentic relationships with those consumers. We work with our clients on custom content marketing programs from researching the right topics to creating relevant, credible articles and developing persuasive marketing to influence consumer choice. Our programs are especially effective in leveraging patient stories to generate specific service line results.
Content Marketing Services
- Integrated Content Marketing Strategy
- Blog, E-Newsletters, and Social Programs
- Research, Creation, and Curation of Articles
- Interviews of Internal Subject Matter Experts, such as Physicians
- Editorial Planning, Scheduling, and Release of Social Media Posts
- Social Media Strategy
- Review and Refinement of Engagement Metrics
- Reputation Management
- Ongoing Governance, Training, and Support